zilliant blog

Breaking the Myth of “The Way We’ve Always Done Things” in B2B Pricing Strategy

Challenge the pricing status quo by replacing old habits with data-driven strategies and AI for smarter, more profitable decisions.

Breaking the Myth of “The Way We’ve Always Done Things” in B2B Pricing Strategy

Here's What We Heard at MindShare 2021

Zilliant MindShare 2021, the premier B2B pricing and sales conference, took place virtually May 18-20. Catch up on some quotes and highlights from the expert-led sessions.

B2C is a Predictor of B2B

B2C is a Predictor of B2B

Mick Naughton explains why B2C technology and digital experience innovation is a leading indicator for B2B; and how visionary B2B shops are closing the gap.

Got the Bad Data Blues?

Got the Bad Data Blues?

Kyle Nations explores the common misperception that a B2B company’s data is too bad, incomplete or disorganized to drive real business impact. Read the article to overcome the Bad Data Blues.

start pricing with confidence

start pricing with confidence