Zilliant Blog

on "Pricing"

Replace Line-Item Thinking with Total Solution Selling [Part 2]
Pricing

Replace Line-Item Thinking with Total Solution Selling [Part 2]

In this two-part blog series, Zilliant General Manager of Commercial Excellence Barrett Thompson examines what a total solution looks like in B2B, how it differs from line-item thinking and how companies can leverage technology to help sales reps shift to a solution selling mindset.Read Part 1 he...

Replace Line-Item Thinking with Total Solution Selling [Part 1]
Pricing

Replace Line-Item Thinking with Total Solution Selling [Part 1]

In this two-part blog series,Zilliant General Manager of Commercial Excellence Barrett Thompsonexamines what a total solution looks like in B2B, how it differs from line-item thinking and how companiescan leverage technology to help sales reps shift to a solution selling mindset. Read Part 2 here...

B2B Pricing and Sales Software: Knowing When It's Time to Invest
Sales | Pricing

B2B Pricing and Sales Software: Knowing When It's Time to Invest

In this two-part blog series, Zilliant Regional Sales Director Mick Naughton is back to share the pros and cons behind the timing of pricing and sales software investment decisions, based on his experience from both sides of B2B. Read Part 2 here.Confession time: I tend to suffer from...

[PODCAST] From “Why?” to “How?”: eCommerce in B2B Manufacturing
Manufacturing | eCommerce | Pricing

[PODCAST] From “Why?” to “How?”: eCommerce in B2B Manufacturing

SAP's Jonathan Burdette joins the B2B Reimagined podcast to dissect the monumental shift to digital commerce for both manufacturers and their customers.B2B Reimagined Episode #19: From "Why?" to "How?" in B2B ManufacturingSAP’s Jonathan Burdette joins host Barrett Thompson to dissect the momentous s...

How Three Key B2B Roles Benefit from Campaign Manager™
Sales | Pricing

How Three Key B2B Roles Benefit from Campaign Manager™

You may knowZilliantas theleadingpricing and sales software vendor. While accurate, this impression is incomplete, especially since the early November release of Campaign Manager.While the new application works seamlessly with our suite ofexistingsolutions tohelp pricingteamsand sellers becomemor...

Accelerate Price Performance with Campaign Manager™
Sales | Pricing

Accelerate Price Performance with Campaign Manager™

Pricing strategies, when not fully actionable by the sales team, often fail to meet their objectives. This inconvenient truth in B2B is felt from the pricing analyst’s desk all the way up to the office of the CFO. A dedicated pricing team may have been assembled, ample...

How Food Producers Win With Campaign Manager™
Manufacturing | Sales | Pricing

How Food Producers Win With Campaign Manager™

This week’s announcement of Zilliant Campaign Manager™ was met with excitement by current Zilliant customers and prospective customers alike. The brand-new application expands the possibilities for B2B revenue and margin growth by giving users the ability to scope, prioritize and execute desired cam...

Drive Better Margins and Customer Experience With Zilliant + SAP
Partner | Pricing

Drive Better Margins and Customer Experience With Zilliant + SAP

Zilliant’spartnership with SAP continues to grow and strengthen to add value to our joint customers. Our price optimization and management solutions integrate seamlessly via high-availability REST API into SAP ERP, CPQ and eCommerce platforms, delivering market-aligned pricing directly into the hand...

Why Do B2B Companies Settle for Status Quo Pricing?
Pricing

Why Do B2B Companies Settle for Status Quo Pricing?

Technology accelerates faster than most humans’ capacity to understand it. This notion is fairly self-evident given the stunning advancements in consumer applications like powerful smartphones, GPS tracking systems and even self-driving cars. There are many products on the consumer side that we use...

Pricing Pains Are Hiding in Your Dated ERP
IT & CIO | Pricing

Pricing Pains Are Hiding in Your Dated ERP

What would you think of a business that did the following? Imagine with me… A wholesale distributor uses a very old ERP system that was only built to handle five-digit SKUs, meaning they can only offer 100,000 unique SKUs to their customers. Meanwhile, the average competitor sells 300,000 SKUs. Yet...

Why High-Tech and Electronic Components Manufacturers Need Automated Negotiation
Manufacturing | Pricing

Why High-Tech and Electronic Components Manufacturers Need Automated Negotiation

Companies in the high-tech and electronic components manufacturing industry often find themselves behind the times when it comes to creating a frictionless buying and selling process. Offer creation for technology providers and their channel partners is often slow and manual. This tends to torpedo w...

Pricing Insight is Good, Action is Better
Pricing

Pricing Insight is Good, Action is Better

Zilliant’s Mick Naughton explains why pricing insight, powered by AI and data science, is only as valuable as the meaningful action it produces. One of my favorite movies of all time is "Tommy Boy." In, what is a classic scene between Tommy and Ray Zalinsky (played by Chris Farley and Dan Akroyd, r...

The B2B Pricing Alchemist
Pricing

The B2B Pricing Alchemist

“The Alchemist” By David Teniers the Younger (circa 1645)."The greatest scientists are always artists as well." - Albert Einstein“Art and Science have their meeting point in method.” - Edward G. Bullwer LytonEarlier this year, I attended a trade show to talk B2B pricing in an industry known to have...

Grow Profitability With Automated Price Negotiation
Pricing

Grow Profitability With Automated Price Negotiation

This article originally appeared in Modern Distribution Management. Republished with permission. By: Eric Smith, senior analyst (MDM) The old, manual methods of price negotiationscancost theaverage distributorupward of5%inprofit, according to a recent study byZilliant, but a companycouldrecoup thos...

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