In the subscription economy, a company’s product takes a backseat to its subscriber. What does this mean for a company’s go-to-market strategy? For starters, value-added services and customer support become paramount.In your everyday life, you most likely subscribe to various streaming services or o...
Read enough headlines about generative AI and you will start to mull some big questions: Is it the next big paradigm shift? Is it a grave threat to the modern workforce? Can it be smarter than me? “It’s about a six-month-old puppy at this point,” says Lou Simon, vice president of Uptima Elevate and...
“When people talk about the death of the channel, the death of distribution, I just sit back and go, ‘Hold my beer – give me a whiteboard and I will explain to you how wrong you are.’”Channelnomics CEO Larry Walsh is our guest today for a wide-ranging discussion on what the channel is and why it mat...
Slalom is a global consulting firm and one of the top Salesforce manufacturing partners in the world. Matt Baker and Calvin Chow from Slalom joined the show to help us continue our exploration of current manufacturing trends and commercial solutions.Learn why a major theme for 2023 is the concept of...
Zilliant Chief Marketing Officer Lindsay Duran and General Manager of Commercial Excellence Barrett Thompson take a long look at the B2B landscape as considerable macroeconomic uncertainty persists. How should companies adjust their pricing strategies as prices eventually come down? How can sales op...
“It used to be that pricing was the most dangerous thing to change, and that if it were done wrong, customers would head out the door and never come back. As a result of the pandemic and the barrage of supply chain woes, material availability, order management, S&OP and demand planning, all that...
“We have seen distributors really catching up as it relates to technology. Digitalization has been a key topic across the entire industry. Cloud seems to be the big equalizer, because the software can be staged at really low setup costs. There's not an innovation tax anymore that companies need to p...
Those working in and observing the building materials and construction industry have been through a rollercoaster ride. In 2020, plants and job sites shut down completely. Then, upon reopening, a surge in demand for new builds and remodels collided with shortages in many of the products necessary to...
Get to know recently-appointed Zilliant Chief Executive Officer Pascal Yammine, who marks 60 days leading the company with his first appearance on the podcast. The former senior vice president and general manager of Salesforce Revenue Cloud brings a customer-focused background and 20 years of enterp...
“There is no magic wand to digest all of the information that you have. The only way to actually have true control is by having data-driven platforms.”So says Gonzalo Benitez, pricing and data analytics manager at Rush Enterprises, on our latest episode. The heavy-duty truck parts industry has not b...
Gene Metheny, partner at Carlisle and Company, stops by the show to talk about the myriad macroeconomic problems facing B2B companies and what must be done to get ready for the next shift in supply and demand.He and Barrett Thompson then drill into some examples of how pricing data and analytical me...
In December of 2021, Madison Dearborn Partners acquired Zilliant as a strategic growth investment. John Lewis, an executive partner at Madison Dearborn, became Zilliant’s executive chairman following the closure of the deal.We were excited to welcome John for his first appearance on B2B Reimagined t...
Greg Peters has led Zilliant for nearly 20 years as president and chief executive officer. He makes his long-awaited debut on the podcast to tell us why right now is “the most exciting time since I’ve been in the company.” In these 20 years, Greg has helped navigate Zilliant and its customers t...
Volatility is the new normal state-of-play in B2B. To unpack the best pricing response to protracted economic volatility, we spoke to the man writing the book on it: Holden Advisors Vice President of Pricing Jeet Mukherjee.Jeet has over two decades worth of global experience in management consulting...
CEO and Founder of Capital Pricing Consultants Lydia DiLiello returns for her third appearance on the show, this time to tackle perhaps the biggest B2B issue of the day – supply chain disruption.Why is it happening? Why have so many companies been caught flat-footed? What is the bottom-line impact o...
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