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Mind the B2B Skills Gap: Shifting Populations, Shifting Perspectives

Mind the B2B Skills Gap: Shifting Populations, Shifting Perspectives

This article first appeared on CMS Wire. Have you considered the impending workforce shift and its impact to your business? Most have likely given it some thought, but the full impact on B2B performance — and, more importantly, what to do about it — isn’t as clear. Let’s jump into the data: A rece...

Global construction company uses analytics to make pricing local

Global construction company uses analytics to make pricing local

This article first appeared on CIO from IDG. Dayton Superior is a global B2B company that has turned to analytics and optimization to align its prices with local markets. You may not be familiar with Dayton Superior, but you know its work. Headquartered in Miamisburg, Ohio, the 115-year-old global...