For B2B companies that achieve rapid success and accelerated growth, it’s not uncommon for the business to outpace its pricing capabilities. This was the case for a fuel and lubricants manufacturer, which has grown its revenue consistently in its 20 years in business. Because manual pricing processe...
This case study presented by the Director of Business Analytics at an industrial manufacturer tells the story of the power of pricing and cross-functional alignment. Read the eBook for details.Industrial Manufacturer Wields the “Power in Pricing” to Revamp Go-to-Market StrategyWhere should pricing r...
Builders and construction professionals will remember the price of steel in the 21st century as having two histories – one before COVID-19, and one after. During the height of the pandemic, the steel market saw an inflation rate of more than 300% in one year. This forced pricing and commercial teams...
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