Omnichannel Pricing: How to Enable Consistent, Dynamic and Automated Pricing Across Channels
B2B customers expect a seamless, self-service experience online whether they are browsing, receiving a quote, or negotiating a deal. If your prices fail to accurately reflect each customer relationship or fail to remain consistent across digital channels, your customers and prospects will move elsewhere.
This is no small task for manufacturers, most of whom are slowed by localized pricing logic buried in legacy systems as well as manual approaches to eCommerce price management and deal desk functions. Watch this recorded session delivered by Zilliant at a recent EPP event to discover an opportunity to power real-time omnichannel pricing and intelligent automated negotiation without painful or costly disruptions to entrenched systems. Learn how to integrate personalized, revenue-driving actions in eCommerce channels that increase wallet-share and your average order size.
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