Foodservice Distributor Lifts Margin 134 Basis Points with Price IQ

A global foodservice distributor serving more than 50,000 customers lacked a consistent framework for pricing decisions in the field. Sales reps had margin targets but little guidance on individual deals, resulting in extreme price scatter, inconsistent execution, and limited visibility into profitability.

Discover how Zilliant Price IQ® brought explainable, science-based guidance to the sales organization, strengthened pricing discipline, and helped sellers make more consistent decisions while retaining the flexibility to respond to customers.