Price Optimization in B2B Sales: Quick Tips

By Zilliant Pete Eppele SVP of Products & Science

Jan 14, 2021

This article first appeared on SalesTech Star.

There’s been tremendous transformation in the SaaS and salestech industry from a technology perspective over the years…there has also been immense change in how tech and B2B companies plan and strategize their pricing models and connect it to their sales approach.

While several leading companies today apply data science to their product pricing decision-making, automation and execution of pricing activities; there are still several lags that companies face when building out their pricing policies and strategies.

This article first appeared on SalesTech Star.

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