MindShare Europe is taking over Amsterdam on 5-6 November 2024 and will be our biggest yet!
The two-day event will bring together industry experts, visionaries, executives, practitioners, and partners to share market trends, explore new ideas, and provide practical, real-life stories on how to capture value across the entire pricing lifecycle.
MindShare Europe 2024 will be held at the Hilton Amsterdam, only a 15-minute drive from Schiphol Amsterdam Airport and a short walk from Amsterdam's vibrant city center.
The event is FREE, but space is limited. Register TODAY!
Please Note: By registering, you agree to allow Zilliant to use your image in future years' MindShare promotions. If you wish to attend but do not wish for your image to be used, please contact events@zilliant.com after registering.
Hilton Amsterdam
We have reserved a room block at Hilton Amsterdam for November 3 through November 7, 2024. Booking your room is simple. Click this link to book a room and receive Zilliant's preferred rate. We have a limited quantity of rooms, so please book before they sell out!
The Hilton Amsterdam is located on Apollolaan 138, Amsterdam, 1077 BG Netherlands. It is only a 15-minute drive from Schiphol Amsterdam Airport and a short walk from Amsterdam's vibrant city centre.
Tuesday, 5 November
Zilliant Academy
Orange Room 1, 3, 5
Join Zilliant pricing expert, Jon-Marc Roberts, for a 90-minute education session on professional price management, including insights on how global and country price lists, Bill of Material Management, and Analytics can fuel profits and increase market share with Zilliant Price Manager.
Jon-Marc Roberts
Director of Application Consulting, Zilliant
Foyer
Orange Room 1, 3, 5
Interested in how Revenue Intelligence turns data points into sales actions? In this session, get an exclusive view into how Revenue Intelligence works, the ease-of-setup and unique ways our customers can use the tool to uncover more opportunity.
Kevin Pierson
Global Director of Science, Zilliant
Foyer
Orange Room 1, 3, 5
Zilliant, Director Customer Success and Support Thibaut Charvet will share our most recent customer benchmarking exercise. We'll cover customer benchmarks for Price IQ® and Sales IQ™, including revenue and profit impact, guidance adoption, opportunity win rate, number of overrides, number of annual price increases, and team structure.
Thibaut Charvet
Director of Customer Success, EMEA, Zilliant
Wednesday, 6 November
Diamond Room
Foyer
Ballroom
Whether its price volatility, changing customer expectations, or labor shortages - pricing is at the center of every business challenge. But everyday business leaders are stepping up to transform processes and manage the entire pricing lifecycle to drive agility and revenue. Join Zilliant Leadership, Customers, and Partners as they talk through their recent successes, the latest in pricing and selling innovations, and why pricing must be at the heart of every business.
Zilliant
Ballroom
Viktor Eriksson
Pricing and Business Analyst Manager
Callum Toulson
Strategic Pricing Specialist
Foyer
Orange Room 1, 3, 5
Gone are the days of effectively pricing via slow, manual ERP system functions. Especially if you have a complex business at the scale of Avantor - 3 million products, 19 European entities, constant cost updates.
Join this session to learn how Avantor pulled critical pricing processes out of its ERP system by integrating Zilliant Price Manager. Hear how this transformational effort played out, and the resulting gains in user experience.
Jennifer Längle
Director Market Pricing, Avantor
Jennifer Längle
Director Market Pricing, Avantor
Jennifer joined Avantor in 2013 and serves as Director Market Pricing in Avantor’s Global Pricing Team. Avantor, a Fortune 500 company, is a leading life science tools company and global provider of mission-critical products and services to customers in the life sciences and advanced technology industries. The Market Pricing Team focus mainly on strategic positioning, including value pricing and channel support. Implementing Zilliant Price Manager was a key project for the European team to enable profitable growth and gain competitive advantage. Jennifer holds a degree in business chemistry and was working prior to joining Avantor in the Chemical Industry. She currently resides in Germany.
Mariangela Coltraro
Process Improvement Manager, Avantor
Mariangela Coltraro
Proces Improvement Manager, Avantor
Mariangela Coltraro has coordinated technical implementations and improvement in pricing for Avantor Europe since 2013. She works in close contact with internal SAP programmers and management to develop tools and features to simplify, maximise, and accelerate pricing impact. Her main customer is the Avantor pricing team, with which she works in close collaboration. She participated in the implementation of Price IQ, Sales IQ, and Price Manager, supporting the core project team for all technical aspects of the projects, including coordinating and automating the inbound/outbound data transfer.
Laura Hoffmann
Manager Pricing Services, Avantor
Laura Hoffmann
Manager Pricing Services, Avantor
Laura joined Avantor in 2009 and serves as Manager Pricing Services for the European organization. Her primary focus is on list pricing. In that area she provides guidance on standard list pricing tasks and works with developers on enhancing tools and templates used by the list pricing team. In addition, she manages the list prices for our Service portfolio and supports renewals of special purchase prices. She served as project lead during the Price Manager implementation and remains the main contact for Zilliant and internal users for the tool. Prior to her current role, she held various roles within Pricing.
Orange Room 2, 4, 6
Diamond Room
Ballroom
Ballroom
Dawn Foods’ Rob Pedigo was first introduced to Zilliant Revenue Intelligence at MindShare 2022 and became a customer at MindShare 2023. In the space between those tidy bookends, Rob built a thorough business case for how these tools could solve distressed inventory and customer church. Gain insight from Rob’s experience through all the twists, turns, starts and stops that accompanied getting this sales transformation journey sold internally – and hear initial results from the program launch.
Rob Pedigo
Sr. Director, Pricing Strategy, Dawn Foods
Foyer
Ballroom
Join us to hear how Farnell, a global electronic component distributor, is overcoming the challenge of aligning sales and pricing teams. Managing millions of products across 28 European websites led to pricers buried in spreadsheets and sales reps lacking confidence in the overall pricing proposition.
Learn how Zilliant Price Manager is simplifying pricing complexity, and empowering sales teams to make smarter pricing decisions. Farnell's phased rollout is driving better alignment, enhancing customer experience, and boosting sales performance. Don't miss this session to uncover the transformative impact of Zilliant Price Manager at Farnell!
Andrew Bedford
Strategic Pricing Director, Farnell
Ballroom
Dr. Maciej Kraus
Dr. Maciej Kraus
Dr. Maciej Kraus has dedicated over twenty years to mastering and innovating in the field of pricing. His career spans corporate roles, consulting, academia, and entrepreneurship (he build a pricing advisory and sold it to PwC), with a focus on developing pricing strategies and technologies. Maciej's comprehensive expertise in pricing has established him as a leading figure in the industry, frequently mentioned on influential pricing lists and interviewed by notable business journals such as Harvard Business Review and Forbes.
As a guest lecturer at Stanford University's Graduate School of Business since 2019, Maciej has also shared his knowledge at other prestigious institutions, including the London School of Economics, the University of Hong Kong, and IESE Business School.
An accomplished author, Maciej has written three books on pricing, including “The Naked Mind: Shortcuts to Sales - Neuromarketing Overview for Profitability and Business Success,” which explores the behavioral aspects of pricing, and “Future of Pricing: A Guide to the Next 10 Years of AI,” which examines AI applications in price optimization. His TED Talk on behavioral pricing, which has garnered almost 200,000 views, demonstrates his ability to engage a broad audience with complex pricing subjects.
Maciej holds an M.A. in Economics from the Warsaw School of Economics, a Ph.D. from the University of Warsaw and postgraduate degrees from Harvard Business School and Stanford Graduate School of Business. Maciej is also an ICF-certified business coach
Ballroom
Ballroom
Michel Safi
General Manager EMEA, Zilliant
Location TBA
Reach out to us today to learn how we can help!
